About the role

Aescape is a New York-based physical AI and robotics company redefining human recovery through intelligent, precision bodywork, elevating it into a consistent, outcomes-driven practice. Powered by real-time body mapping, advanced robotics, and proprietary software, Aescape delivers deeply personalized bodywork that continuously adapts to the individual. This creates a superior way for members to move with greater ease, recover more efficiently, and optimize how they feel every single day.
 Aescape is building Adaptive Body Therapy, a new category for how people manage accumulated tension. Aescape is in the market inside Equinox, Life Time, Marriott, Four Seasons, and a growing set of recovery venues. The visual identity is taking shape, and this role brings it to life and carries its expression forward across every surface and campaign. You are the first senior creative inside the company, and the person who turns the system into work people see: campaigns, films, photography, social, web, decks, and the signage inside a partner venue that turns a curious guest into a first session. You design, you art direct shoorts, and you push each execution past the safe version. Craft is the priority, and the standard is set by what makes someone want a session. You will also build the pipeline that lets a small team produce a lot, working with our brand agency, production partners, design studios, motion and 3D specialists, and freelance capacity. Much of the volume ships through people outside the building, and part of the job is making all of it look like one brand. You will report to the VP of Growth and Marketing and sit at the creative center of the marketing organization, working daily with product marketing, integrated marketing, content, and partner operations. Externally, you are the design counterpart to our brand agency, our video production partner, our PR agency, and a rotating bench of design, motion, and print resources. Aescape is live across Equinox, Life Time, Marriott, Hilton, Four Seasons, and a growing set of recovery and social wellness venues, so your work reaches the field within weeks of shipping. WHAT WE ARE LOOKING FOR YOU TO MOVE The creative work is a direct input to two business outcomes. You are accountable for creative performance against them, alongside product, offer, lifecycle, and venue experience. - Table sales. Partner, sales, and investor surfaces carry the authority of a category owner, and give the commercial team creative assets they are confident bringing into a room. - Consumer utilization. Adaptive Body Therapy lands emotionally before it needs explaining. Guests recognize it, want it, and build a weekly routine around it. Creative measurably contributes to first session conversion and repeat rate. - Craft. The work gets better every quarter, and the bar moves with it. - Consistency. Every surface we control, and every partner surface we influence, reads as one brand. WHAT YOU’LL DO  - Make the category desirable : Concept and art direct the work that gives Adaptive Body Therapy a look, a feeling, and a place in culture. Campaign platforms, films, social, and environments. Bring points of view we have not considered. - Bring the brand system to life : Work alongside the agency while the brand operating system is in development, then extend it into practice: type, color, motion, photography direction, layout logic, iconography, and the templates that make it repeatable. Build guidelines people reach for and use. - Design and art direct across surfaces : Hands on work across social, paid, lifecycle, web, deck, print, and in venue. Art direct external production partners through shoots and edits, from concept to final delivery, with our content and video teams. - Design the moment of discovery : Signage, wayfinding, table surround, and the physical cues in a partner venue that turn a curious guest into a first session. Take print and fabrication through spec